Pharmaceutical Promotion At Its Productivity Frontier

/EIN News/ NEW YORK, NY May 11, 2009 – Blue Spoon Consulting Group, LLC, today published a briefing note that looks at the simultaneous interplay of business dynamics shaping the pharmaceutical, marketing services, and data vendor industries. Available for download through the Blue Spoon Consulting website (, this is among the first pieces of strategic writing with a field of vision this broad. Opportunity for market innovation is also explored, including creating new industry ecosystems in respiratory and cardiovascular disease, as well as diabetes.

Blue Spoon is a strategy and marketing consultancy for the pharmaceutical industry. We are at the leading edge with a framework to help clients innovate their tactics, differentiate their strategies, and create at a system level. Simply put, Blue Spoon is different. We deliver an evolutionary leap in solutions for growth and competitive advantage. Visit:

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