Physician’s online marketing benefits from quality content, strategic placement of articles, press releases and blog posting. The program is now available to physicians nationwide.

/ Los Angeles, CA – Physicians who wish to educate, inform and attract potential patients must have a robust online marketing presence, according to Gary Grasso, Director of Doctor’s P.R. & Medical News. “It’s surprising to see how many physicians, including those who have well-developed websites and have gained media exposure do not have a strong presence in online search and article placement. Informative, original content is critical to achieve and more importantly, to maintain online visibility and relevance for doctors,” says Grasso.

“Doctor’s P.R. & Medical News offers an online marketing strategy designed to assist physicians in providing the public with useful information on a full range of health and medical related topics,” says Grasso. “We believe that this program is one of the most important aspects of conducting p.r. for doctors. The internet marketing for doctors program will be available to physicians nationwide beginning January 2012,” he says. “The combination of quality writing and strategic placement of information can result in our clients dominating search results in the most important and relevant topics for their medical practices.”

“For example, Doctor’s P.R. has gained and maintained Google first page placement for a leading spine surgeon, with results showing under multiple search terms. We have achieved four, five and more results on the first page of Google searches for this client, creating a powerful and dominant “expert source” position for people searching for a qualified spine surgeon and information on spinal fusion, spinal stenosis, disc replacement and other topics. We also combined articles from news coverage we have placed, accompanied by video from television news stories in which we have placed the client.”

Doctor’s P.R. works with clients to compose and publicize original content for websites, blogs, press releases and articles covering all fields of medicine, healthcare and related topics. “We are achieving high visibility in topics ranging from innovations in cosmetic surgery to cardiology, spinal surgery, anti-aging medicine, sports medicine and more,” says Grasso. “We release information strategically to gain first and second page Google search visibility, then refresh and add content on a regular basis to maintain long-term exposure to potential patients for our clients.”

Doctor’s P.R. conducted an online marketing strategy for a physician offering a new non-surgical body contouring device. “By using blogs, press releases and video in a coordinated program, we gained eight placements on the first page of online searches under multiple search terms including body contouring, non-surgical body contouring, body shaping and more,” says Grasso. “We emphasize quality, useful information rather than promotional “advertising type” copy, and that makes a huge difference in online search results and positioning,” says Grasso.

About Doctor’s P.R. & Medical News
Doctor’s P.R. has specialized in the medical field since 1994. Clients nationwide have appeared on hundreds of local television news and morning shows as well as top-tier national T.V. programs including “The Doctors”, “TODAY”, “The Dr. Oz Show”, “Good Morning America”, “Oprah”, “The CBS Early Show” and many more.

For more information on p.r. for doctors, medical devices and products, contact Gary Grasso, Director of Doctor’s P.R. via email at [email protected] or call 626-222-7955. Visit

Media Contact:
Gary Grasso, Director
Doctor’s P.R. & Medical News
626 222-7955

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