/EINPresswire.com/ 2012 Capital Forum Series Begins with Homeland Security and Defense Event on March 9.
The Long Island Capital Alliance (“LICA”), the leading non-profit business funding and capital formation organization serving regional companies, today announced a strategic transformation to enhance its ability to assist companies and expand its influence amid current economic conditions. The transformation centers around a focus on local industries of prominence, alliances with local professional organizations, and social media initiatives to increase awareness and participation.
“Economic uncertainties and high unemployment have been affecting US businesses and taxpayers for nearly two years. Despite the recent award to a Long Island Regional Council from New York State of over $101 million for economic development funding that will largely be applied to public works and capital projects, we believe the common denominator in sustainable job and wealth creation is through private sector investments in small businesses, which is the primary mission of the Long Island Capital Alliance,” said Jeffrey L. Bass, Chairman of LICA and CEO of New York-based Executive Strategies Group LLC. “We are sharpening the focus of our mission and implementing new programs to reflect present circumstances.
“LICA is pursuing an aggressive strategy of forming alliances with major Long Island business organizations. We are doing this because LICA has a legacy of facilitating financing activity on Long Island and remains a strong repository of information related to various forms of business financing. We also believe that these relationships will allow us all to institutionalize and present a united and organized effort to stimulate economic development and the creation of meaningful jobs on Long Island.”
Capital Forum Series
For the last several years, LICA has been hosting quarterly capital forums which allow local companies to present their business plans to prospective investors. Many successful matches have been made at LICA events, as dozens of local companies have raised over $150 million. Reflecting the abundance of companies seeking capital and the most efficient means to expose them to interested investors, LICA has modified its event format so that quarterly forums now will have an industry focus. In addition, to facilitate productive exchange of ideas, LICA will engage in strategic affiliations with organizations that have industry expertise to assist in bringing together the best candidate companies for investment. LICA, with the assistance of its strategic affiliations, will assemble a panel of industry executives and funding sources, and will promote the events to relevant networks of other capital providers and business constituencies.
The first capital forum under the new format is scheduled for March 9, 2012, and will focus on the Homeland Security and Defense industry. LICA is coordinating this event with the Long Island Forum for Technology (“LIFT”), a not-for-profit economic development organization working with Empire State Development’s Division of Science, Technology and Innovation (NYSTAR(R)) and the National Institute of Standards and Technology (NIST) Manufacturing Extension Partnership (MEP). LIFT serves as NYSTAR’s designated Regional Technology Development Center for Long Island and is one of nearly 350 MEP locations across the country.
The second capital forum is scheduled for June 8, 2012. This event and the remaining capital forums for the year will also focus on selected industries, such as technology, healthcare, consumer products and others. Additional strategic partners will be announced in early 2012.
Revitalized Marketing Campaign
Leveraging its track record as a voice for regional business funding and capital infusion, LICA intends to author articles and press releases for placement in business publications and online media. A digital marketing campaign, spearheaded by NYC-based CORE Interactive’s Jerry Allocca, a LICA director, author of CONNECTED CULTURE and recognized leader in digital marketing, will enhance LICA’s brand and reach in the tri-state area. An outreach campaign targeting investors and other potential members for LICA may include initiatives using website strategies, direct mail and various forms of social media engagement.
LICA has commenced an aggressive marketing campaign to extend its reach into the investment community beyond the traditional venture capitalists which had been its primary investor constituency since its formation in 1984. “From private equity firms to independent financial advisors to high net worth individuals, there is a tremendous amount of money on the sidelines seeking attractive investment ideas in a volatile economy while valuations are historically low,” said Neil M. Kaufman, Chairman of the Corporate and Securities Department of the New York-based law firm of Abrams Fensterman. For nearly 20 years, Mr. Kaufman has been a LICA member and has for the past 5 years served as a Director and Vice Chairman of the Board.
In recognition of the opportunities available to investors and an increasing number of local companies in need of capital, Abrams Fensterman expressed its commitment to LICA last month as a major supporter. In an effort to expand the audience that may invest in companies presenting at its capital forums, LICA for the first time is allowing new investor attendees to participate in its events free of charge. LICA is accepting applications for and/or considering new members, sponsors, strategic affiliations, and presenting companies for capital forums in 2012.
About the Long Island Capital Alliance:
Since 1984, the Long Island Capital Alliance (www.licapital.org), formerly known as Long Island Venture Group, has been promoting business growth on Long Island. LICA seeks to create a productive and business-friendly environment that will afford area businesses access to the resources necessary to compete successfully in today’s markets. LICA serves as a focal point for the exchange of ideas among new and existing business enterprises, successful entrepreneurs, investors, and service providers. Through quarterly capital forums and special meetings, LICA brings together members of the region’s business community, and has been recognized as the place to turn to when small businesses needs equity, debt or other financing, or for investors to find an attractive investment opportunity.
Darrow Associates, Inc.
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