09/29/2014 (press release: CambridgePRGroup) // RAYNHAM, Mass. // Mastria Buick GMC Cadillac

Recently redesigned for the 2014 model year, the GMC Sierra 1500 already features a bolder style with its standard projector-beam headlights and chrome grille surround, but new Carbon Editions of the pickup truck will up the ante later this fall. Slated to be available in three different trims, the 2015 GMC Sierra Carbon Editions will offer carbon-fiber appearance graphics and other aggressive styling cues.

Based on the Sierra 1500 double-cab model, the standard Sierra Carbon Edition sports two carbon-fiber graphic strips that run the length of its hood, while another carbon-fiber graphic covers its tailgate panel. Other upgrades include a black painted grille and body-colored door handles and mirror caps, as well as added standard features like a 110-volt power outlet, LED cargo box lighting and remote keyless entry. Scheduled to be sold only as a Sierra SLE double cab, the Sierra Carbon 20 Edition dons the same styling as the Carbon Edition but adds 20-inch aluminum alloy wheels.

“Every Sierra driver is set apart from other truck owners because of the unmatched capability they receive, but the Carbon Editions will also let them stand out stylistically with bold graphics and design cues,” said Robert Lefrancois, general sales manager of Mastria Buick GMC Cadillac, a GMC dealership in Raynham, Mass. “With three trims to choose from, buyers can also find the Carbon Edition model that has the right mix of style and features to meet their needs.”

In addition to the styling cues adorning the other Carbon Edition variants, the top-trim Sierra Carbon 22 Edition is outfitted with exclusive 22-inch black alloy wheels and four-inch black tubular side assist steps. The model will be available as both a Sierra SLE double cab and crew cab, and it boasts standard features like dual-zone climate control, fog lamps, remote keyless start and a Universal Home Remote. GMC hopes that the new Carbon Edition models will provide an extra boost to its Sierra sales, which increased by 10 percent year-over-year in August and have risen by 7 percent year-to-date over the same period in 2013.

About Mastria Buick GMC Cadillac:

Serving Massachusetts car buyers for more than 50 years, Mastria Buick GMC Cadillac has earned a reputation for top-notch service and satisfied customers. With a wide selection of models like the Cadillac CTS, Buick Enclave and GMC Sierra pickup truck, Mastria Buick GMC Cadillac has the vehicles shoppers want, as well as the skilled service staff needed to keep their cars, trucks and SUVs running like new for years to come. Stop by their dealership at 1525 New State Highway in Raynham, Massachusetts, browse their inventory online at www.mastriamotors.com, find them on Facebook at www.facebook.com/MastriaBuickGMC, or call them at 800-821-1998 today. 

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